News Roundup: June 2016
Summer is in full swing, and we’re pretty happy about it. June was all about tradeshows and trends. Let’s take a look at the top news.
5 Trends That Are Radically Reshaping Shopper Marketing
“Malls are lumbering, claustrophobic dinosaurs, while anchor stores like Macy’s and Kohl’s are shuttering hundreds of locations. Fresh Direct and Peapod make it easier and quicker to stock a cupboard than wading through the jam-packed neighborhood Kroger, and Amazon and eBay and Overstock sell, well, everything. Who needs retail anymore?”
Retail loyalty is big business
“Customers who belong to a retailer’s loyalty program spend more — significantly more — than those who do not.”
How Consumers Across the Globe Shop and Buy Online
“Consumer technology is constantly evolving, reshaping the way retailers and consumers interact on a daily basis. These changes force retailers to provide functionality that allows consumers to easily make purchases on their device, or devices, of choice. It’s become critical to understand how devices are used in different ways from one region to another.”
UPS Pulse of the Online Shopper™ White Paper
“Today’s tech-savvy shoppers are transforming the retail landscape by demanding what many companies struggle to deliver—innovation and excellence across all channels. The fifth annual UPS Pulse of the Online Shopper™ Study, developed in partnership with comScore and the e-tailing group, examines the motivations of today’s shoppers and delivers insights that can help retailers exploit unparalleled opportunities and meet unprecedented challenges.”
Study: Five ways to target millennial shoppers
“Retailers often treat millennials like some sort of marketing Holy Grail, but there may be some simple ways to boost revenues from this emerging consumer generation. According to a new study from online marketing platform provider Cue Connect, “Consumer Moments of Truth,” the 80-plus-million shoppers who are part of the millennial generation can be categorized into the following five broad shopping personas.”
Minisoft Announces Partnership with SphereWMS
“eFORMz Enhances SphereWMS Users’ Outbound Shipping Documents.”
“IRCE 2016 just finished up, and we wanted to bring you some interesting stories from the IRCE community.”
Last, but certainly not least, eFORMz 11 made its debut:
Happy Independence Day everyone, and don’t forget to check out the Minisoft Twitter feed for real-time updates.